Real Sessions, Amazing Stories & Helpful Articles

A mockup of Boudoir Email Templates by Alyce Holzy of Boudoir By Alyce

Running a boudoir photography business is about so much more than taking beautiful photos. It’s about creating an experience. From the moment a client sends their first enquiry to the moment they receive their final images, every interaction shapes how they feel about working with you. And a huge part of that experience? Your emails. […]

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Boudoir Email Templates for Photographers

For Photographers

JB Skincare full product lineup styled on white backdrop with Baby Blue Eucalyptus, photographed in a Mackay studio for natural Australian skincare branding.

Brands

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When I say I love collaborating with passionate local business owners, I mean it. Recently, I had the absolute pleasure of working with JB Skincare, a beautiful natural Australian skincare brand founded by Rockhampton-based beautician Jody Beckett. Jody was on-site as the makeup artist for a brand shoot, and she generously sent me home with […]

Inside the JB skincare Brand Shoot in My Mackay Studio

One of the many women in business I have had the pleasure of photogrpahing - pictured Julie Anne Photography

Women in business inspire me every single day. However, female photographers who are also mums? They operate on an entirely different level. They build brands during nap times. They edit after bedtime. They show up for clients while raising future leaders at home. And they do it with resilience, creativity, and heart. Today, I want […]

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Women in Business: Celebrating Female Photographers Who Balance Motherhood and Entrepreneurship

Business

Unleash The Phoenix Within mini brand photoshoot with Mackay Photographer Alyce Holzy

Brands

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When someone searches for a life coach in Mackay, they are not just looking for a service.  They are looking for someone who understands. Someone who feels safe. Someone who has lived.  That is exactly what this branding session captured inside my natural light Mackay studio. The founder of Unleash the Phoenix Within came in […]

Branding Photography for a Life Coach in Mackay | Unleash the Phoenix Within

Ecommerce product photo for Days Of Amber's stylish cooler bag for women.

Cooler Bag for Women Designed by a Mackay Mum There is something special about photographing a brand-new business. Especially when that business is created by a local Mackay mum with a big vision. Days Of Amber launched with one clear goal. Create a cooler bag for women that feels stylish, functional, and elevated. No more […]

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Cooler Bag for Women Product Photography in Mackay | Days Of Amber Studio Shoot

Brands

Life coach soft smile portrait from Brand Mini Session Mackay studio

Brands

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If you’ve booked a brand mini session in Mackay, first of all, good move.  But here’s the part most people skip. Preparation. It’s only 20 minutes. And when you come in clear and organised, those 20 minutes go a long way. Recently, I photographed a local life coach in the studio. She walked in knowing […]

How to Prepare for Your Brand Mini Session in Mackay

Close-up of a real estate agent’s handshake with a client in front of a ‘For Sale’ sign, symbolising trust and success in Mackay real estate.

If you’re a real estate agent in Mackay, you already know that first impressions are everything. Whether you’re updating your website, creating social media content, or refreshing your business cards, the right branding photos can instantly elevate your presence and build trust with potential clients. As a Mackay real estate photographer, I’ve had the pleasure […]

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Realtor Photoshoot Ideas: 10 Photos Every Agent Should Have

Business

Professional outdoor headshots of a real estate team in Mackay, captured for branding and marketing purposes.

Business

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Why First Impressions Matter If you’re a real estate agent in Mackay, your headshot is often the first impression a potential client gets of you. It’s on your business cards, your social media, your email signature, everywhere. So the question is: does your current photo reflect the level of professionalism you bring to the table? […]

How to Get Realtor Headshots That Actually Win Listings

Erica and Jon's Fall 2025 Brand Photography Retreat

I’ve always believed that things show up in our lives for a reason, even if we don’t understand it straight away. Brand photography has been a quiet thread running through my years of wedding photography, something I loved but never fully stepped into. With 2025 being my final year of weddings, it felt like the […]

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What I Learned at a Photography Retreat in 30A Florida (2025)

Brands

personal branding session with Heidi Powell in Inlet Beach

Brands

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If you’ve followed Heidi Powell for any length of time, you already know she’s an absolute powerhouse – a mum, entrepreneur, fitness expert, podcast host, and all-around inspiration. So when I had the opportunity to photograph her during Erica and Jon’s 2025 Fall Photography Retreat in Inlet Beach, Florida, it was a full-circle moment I’ll […]

Heidi Powell Branding Photoshoot in 30A Florida

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